June 2026
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June 2026

Becoming a First Mover in the AI Era

Mobility Industry

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Korea Forward
Writer
Lee Joon-ki
Head Reporter for IT, Science & Bio, Digital Times

Korea’s mobility industry stands at an inflection point. What was once defined as the pinnacle of mechanical engineering and manufacturing—the automobile—is giving way to an intelligent, integrated mobility ecosystem built around artificial intelligence and software. As the global mobility market enters an era of unprecedented transformation, the question for Korea is: where should it look for the engine of innovation that will propel it to the front rank of mobility powers?

From Assembly Lines to Future Market Leadership

Korea’s mobility industry traces its roots to the emergence of automobile manufacturing in the 1960s and 70s. The country entered the sector through simple assembly production, then gradually built its capabilities as a finished-vehicle manufacturer—most notably with the successful development of the Pony, Korea’s first independently designed car, in the 1970s.

Building on that foundation, Korea developed closely integrated supply chains and large-scale mass production systems that lifted both price competitiveness and quality, enabling a full push into global automotive markets. This fast-follower strategy, rooted in manufacturing strength, cemented Korea’s standing in the industry.

Entering the 2010s, Korea pivoted toward electric vehicles in response to tightening environmental regulations and a shifting energy paradigm, moving quickly to stake out a position in the future mobility market. Bold, preemptive investments and technological innovations paid off: Korea secured a leading position in battery technology and automotive electronics. This laid the groundwork for Korea to evolve beyond finished-vehicle manufacturing into a global supply chain hub for the core components of next-generation vehicles.

Backed by sweeping government investment and public-private collaboration, Korea’s mobility industry crossed the KRW 300 trillion revenue threshold last year, cementing its role as a pillar of the national economy. Hyundai and Kia are targeting annual sales of 7.5 million vehicles this year, steadily expanding their grip on global markets through a portfolio weighted toward high-margin eco-friendly and premium models.

The Hyundai Pony (produced from 1976 to 1985), Korea’s first independently developed mass-production car. With its production, Korea became the ninth country in the world to develop its own unique automotive model. © HYUNDAI MOTOR GROUP.

Korea’s Mobility Strengths

Underlying these achievements is a distinctly Korean model. A proactive government vision and substantial infrastructure investment—most visibly the nationwide rollout of ultra-high-speed communications networks—have provided the foundation for mobility innovation.

Korea became the world’s first country to commercialize 5G in 2019, and by 2025 its 5G coverage rate in major public venues (such as shopping malls, airports and subway stations) had exceeded 98%. That nationwide network is expected to serve as critical infrastructure for V2X (vehicle-to-everything) communication—the backbone of autonomous driving—accelerating the pace of mobility innovation.

Korean consumers’ high receptivity to new technology has also been a significant asset. A culture that embraces and internalizes emerging technologies quickly, combined with an efficiency-oriented mindset, has made Korea an ideal global testing ground for mobility innovations. In December 2019, Korea established the world’s first safety standards for Level 3 autonomous vehicles, which allow conditional hands-free driving. This pioneering move directly contributed to the formation of global norms. Korea was also the first in the world to deploy a 5G-based V2X service. Operating via a next-generation Cooperative Intelligent Transport Systems (C-ITS) across major roads nationwide, this service transmits pedestrian proximity and accident risk data to vehicles within 0.1 seconds.

This mature demonstration infrastructure has drawn in major global players: autonomous driving firm Pony.ai, chip company NVIDIA and LiDAR (Light Detection and Ranging) companies have all chosen Korea as a testing venue. Korea’s complex urban environments, advanced communications infrastructure and track record of early regulatory adoption make it an increasingly attractive stage for global mobility companies to validate new technologies.

Korea’s manufacturing base is another core asset. The country holds world-class competitive strength across batteries, internal combustion engines and automotive electronics. In batteries, three of the global top ten companies—LG Energy Solution, SK On and Samsung SDI—are Korean, and Korean batteries secure a commanding presence in the global market. Korea’s internal combustion engine industry has gradually improved its image beyond “value-for-money” positioning and continues to rank among Korea’s leading export industries. In automotive electronics, Korean companies have built highly competitive capabilities in automotive MLCCs, camera modules and several other key components, reinforcing Korea’s role as an important supplier in the global automotive electronics supply chain.

The export performance of eco-friendly vehicles (including hybrid, electric and plug-in hybrid models) is particularly striking. Export figures surged 17.7% compared to 2024, representing a remarkable growth trajectory for the industry.

Korea’s distinctive industrial structure—combining batteries, semiconductors and IT infrastructure—also serves as a powerful foundation for the transition to AI-centered mobility. Unlike many advanced economies, Korea’s mobility value chain, from materials and batteries through communications, electronics components and manufacturing, operates within a closely interconnected ecosystem rather than a fragmented one. This integration positions Korea well to make a rapid shift toward an AI-driven mobility paradigm.

Operators monitoring the digital version of the Sangam Driving Zone for Autonomous Vehicles inside the control room of the Seoul Future Mobility Center. This is part of a project for C-ITS, a next-generation intelligent transportation system that connects vehicles, pedestrians and traffic infrastructure through 5G. © SKT.

The Next Five Years: A Golden Window

Korea’s hardware competitiveness is substantial. But in the software and semiconductor capabilities that serve as the brain and nervous system of future vehicles, Korea lags behind the traditional automotive leaders. There are no fabless companies capable of designing high-performance AI chips for vehicles—the core of AI-enabled Software-Defined Vehicles (SDVs)—and the ecosystem of firms specializing in automotive operating systems, middleware and related software still needs to mature. The commercial ecosystem needed to bring future vehicles to market is similarly underdeveloped, and strict regulatory frameworks continue to slow the development of autonomous driving technology.

The next five years will be a golden window—a critical period for Korea to solidify its formidable position in the global mobility industry. Amid intensifying global competition, further advancing proprietary software capabilities for vehicles and autonomous driving while building a robust AI-centered mobility ecosystem will be key to securing its future competitiveness. Ultimately, how quickly Korea can translate an AI- and software-first innovation strategy into execution—within a system of autonomous cooperation among people, vehicles and infrastructure—will further cement its status as a key innovator in the market.

Hyundai Motor Group’s next-generation infotainment system, Pleos Connect. Through the display, users can control the vehicle, get navigation guidance, issue commands via AI voice recognition and enjoy games, web searches and media content. © HYUNDAI MOTOR GROUP.
LG Electronics’ AI Cabin Platform—an AI solution for high-performance vehicle computing unveiled at CES 2026—is seen detecting a vehicle ahead and providing a customized guide. The AI Cabin Platform is a generative AI-based High-Performance Computing (HPC) device for vehicles, developed in collaboration with the global semiconductor company Qualcomm Technologies Inc. © LG Electronics.